HB Exclusive: San Manuel Casino becomes Yaamava’ Resort & Casino at San Manuel

HB Exclusive: San Manuel Casino becomes Yaamava’ Resort & Casino at San ManuelHotel Business | Hotel Business

The San Manuel Band of Mission Indians has revealed that San Manuel Casino is now Yaamava’ Resort & Casino at San Manuel. The tribe will continue to serve as the owners of the casino and resort while the name change allows the tribe to pursue additional growth opportunities and serve the community under the San Manuel Band of Mission Indians enterprise.

What started 35 years ago as a bingo hall has since evolved into one of Southern California’s premier destinations for gaming, entertainment and culinary thrill. As part of its three-phase expansion project, earlier this year the casino added 1,500 additional slot machines for a total of more than 6,500, an additional high-limit gaming room, three retail shops and a series of new bars and restaurants around the property. This December, Yaamava’ Resort & Casino will open its new 17-floor hotel featuring 432 guestrooms, including 127 spacious suites, as well as a pool deck with seven private cabanas, a full-service spa and additional culinary options. Next year, a 2,800-seat entertainment venue will debut.

“Today marks a new chapter of rebirth and boundless potential so we have given our property a new name—Yaamava’—the Serrano word for ‘spring,’” said San Manuel Band of Mission Indians Chairman Ken Ramirez. “We are immensely grateful to our tribal citizens, the thousands of San Manuel employees, and millions of valued guests over the years, all of whom helped make this moment possible.”

The rebrand to Yaamava’ Resort & Casino at San Manuel includes a new visual identity and logo, inspired by the ancestral lands of the Serrano people. The Yaamava’ logo takes form as yucca plant fronds and basket weaving are a critical part of the tribe’s history in the region—all paying homage to the culture and heritage of the San Manuel Band of Mission Indians.

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